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Book Launch Toolkit
Book Launches are Not Only for Big Name Authors or People with Deep Pockets
A successful launch doesn’t require heaps of cash, a huge network or a secret handshake.
If you have a well-planned launch – with clear goals and objectives you expect to achieve – your launch may be dramatically more effective and fruitful than a well-financed but unfocused one.
So, get rid of the idea that you only have a specific set of skills and talents for specific tasks, or that there is some sort of exclusive club for successful authors that you’re not a part of.
You can have a strong and successful launch that grows and transforms your writing career.
And we can help.
The Book Launch Toolkit is a fantastic and much-needed resource that bundles a huge amount of information into one tidy little package. With sample plans and useful worksheets for tracking your campaigns, it’s got everything you need to know to announce to the world that you’ve arrived.
They need to build excitement and anticipation to a fever pitch, and on launch day, deliver on all the promises.
This doesn’t happen by accident.
Just like a carefully orchestrated stunt scene in a movie, your launch requires a detailed, step-by-step action plan to pull it off – to create a real and exciting experience for your audience.
Yet often authors are so focused on writing and editing their new book to a shine, they postpone the hard work of mapping out a launch strategy until too late in the game.
Usually with dire (or at least extremely disheartening) consequences.
How to Give Your Book the Launch it Deserves
I get several emails a week asking the same question in various ways:
How do I plan and execute a book launch that gets REAL results?
What EXACTLY do I have to do and when?
And what if I don’t have a big social media following or an email list of thousands? What then?
To solve this problem, I combined forces with publishing expert Joel Friedlander (TheBookDesigner.com), to create a specialized toolkitthat includes training, launch worksheets, checklists and guidelines to maximize your launch and avoid costly errors.
It’s called the Book Launch Toolkit and it will not only save you time, but eliminate the need to create your own plans and templates from scratch (or having to “piece” together strategies from other authors).
A successful book launch will help position your author brand and book strongly and create maximum buzz with both readers and influencers in your genre.
So by leveraging the learning and best practices of a platform building specialist (yours truly) and a self-publishing master (that’d be Joel), you can save yourself the hassle (and ease stress) by following our customized launch and planning documents – instead of trying to figure it all out yourself.
Kim, I just wanted to express how grateful I am for the depth I am finding in your Book Launch Toolkit. I read it all through and now am taking it from the top and diving deep. The considerations and questions you pose are so thoughtful and reflect the great care and thought you have put into creating this comprehensive resource. You have managed to achieve breadth and depth, not sacrificing one to the other. Truly, I have found nothing as thorough and well-organized. I feel fortunate!
– Ani Tuzman, Author of The Tremble of Love, A Novel of the Baal Shem Tov
Here’s what’s included:
A 100+ page PDF guide & 20 launch tools (each explained in detail so you’ll not only know how to implement them, but why)
A complete guide to building your writer platform (so you can engage your growing community and leverage your network)
A bird’s eye view of the launch process
A detailed timeline of launch tasks (including sample launch plans that will help you plan the sequence of your launch events)
Your custom launch plan (a very cool feature that allows you to choose what tools you’ll use in your launch, that automagically produces a check-box list of to-dos, organized by time frame)
A resource guide + additional resource links for each tool
A bonus section of even more book launch strategies that you can choose to incorporate into your book launch action plan
Plus, 12 worksheets & checklists to keep you on track
The Book Launch Toolkit is designed to be an action plan that you can start implementing immediately – without having to wade through a bunch of course materials or theory.
There is even a “lean” book launch strategy option to explode your launch, even if your platform is small (or non-existent).
Choose Your Own Adventure…
There are now three great editions of the Book Launch Toolkit to choose from:
The Standard Edition, which includes all of the great features and tools listed above.
The Plus Edition, which includes everything in the Standard Edition plus 6 additional resources to supercharge your book launch.
And the Strategy Edition, which includes everything in the Plus Edition, along with
a 30-minute one-on-one call with me (Kimberley) and,
a 30-minute one-on-one call with Joel
to review your launch plan and audience building strategy.
So, if you’re ready to learn the best practices for your book launch, avoid common mistakes and pitfalls, and give your book the best possible chance for success, I urge you to check it out.
Kimberley and Joel have made launching your book inordinately simple. They cover all the bases, with lots of links to more good information so you can see their principles in action. I’m using plenty of these ideas for my own upcoming launch. You should too!
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