What does it really take to build a writer or author platform?
Money?
Connections?
An intimate knowledge of vampires, wizardry or erotic romance?
Actually, the most important aspect to building an author platform is understanding that it’s about engagement; about connecting and interacting with people who are aligned with your message and affected by your story.
Your platform is a web of intertwined beliefs, values, emotions, thoughts, stories, images and ideas that stem from your own core philosophy and are ultimately shared by your fans.
The tricky part is finding ways to effectively share your message with an audience that is yet unknown to you, and you to them.
Establishing and maintaining a link to your potential ‘tribe’ is both the challenge and the reward of building your writer platform.
What can you do today to craft a powerful writer platform?
By understanding that your ultimate goals when creating a writer platform are to find, engage and cherish your audience, it makes the application of the tools much more effective.
But remember: insight is useless if you don’t take action. So, go through the list of tools and strategies below and choose those things that you can easily do today.
By starting with what you can easily accomplish you will a) be more likely to complete the tasks, and b) gain the confidence to start implementing some of the more challenging items on the list. [Read more…]
