Sure is quiet out there.

I mean seriously, with a gabillion people online these days, wouldn’t a few even accidentally stumble across your website?

Isn’t it statistically impossible (or at least, improbable) that you should have so little traffic to this darn blog that you’ve spent hours coaxing into existence, one precious post at a time?

What? Offline rejection isn’t enough, now writers have to be rebuffed online, too?

😉

Don’t be discouraged, dear writer, help is on the way!

Building traffic can take time. It’s not always easy to find the people who are interested in your topic and receptive to your point of view, your voice and your style.

Plus, you also need to consider the “share-potential” of your audience. Do your readers have large followings on social networks like Twitter and Facebook? Or better, do they have their own blogs or websites?

Or does your audience (or potential audience) have small networks of the usual suspects: friends, family and a few peers?

Be careful when comparing your growth with the internet gurus. If your target audience isn’t bloggers, businesses or online entrepreneurs, the share-potential of your readers will be much lower – and your growth, therefore, may be much slower.

Consider changing your goal from quickly growing your traffic, to focusing on ensuring that the traffic you are attracting is right for your author blog. You want the traffic you funnel to your site to be targeted, invested and closely aligned with your way of thinking.

And the results you seek – increased book sales, a supportive community, authority and influence in your genre or niche – are not *necessarily* linked to high traffic numbers. [Read more…]