Your Writer Platform

Build your platform. Engage your fans. Sell more books.

Build Your Writer Platform & Fanbase: A Fiction Author Case Study

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I had the opportunity (and the pleasure) of working with fiction author, Abby Arthur, a few months ago. During our one-on-one session, we worked on defining her author brand, identifying her ideal audience, and developing her online presence (building her author website, email list, and network). We uncovered some specific promotional campaigns that would entice her readers and help her meet her objectives. In this post, Abby is sharing the steps she’s taken and her results (so far), so you too can learn how to grow your audience and writer platform.

Are you an author trying to grow your mailing list and fan base? 

Are you lost at what to do?

I was right there with you. And though I’m not done with my marketing mission for the year, I’ve made some steps towards building my fan base that I’m sure can help and encourage you.

But first, who am I? 

I’m Abby Arthur. I write young adult fantasy in a fascinating modern world full of magic and adventure for teens who want an escape from reality. 

For the last twenty years, writing has been a passion and way of life for me. I can’t count how many novels I’ve written while I’ve learned to perfect my craft (not all are great, I promise). 

[Read more…]

To-Do List Overwhelm? Try This Powerful – And Surprisingly Joyful – Tip to Tackle It

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Eilat Aviram is a Follow-Your-Truth Catalyst. During her twenty-three years as a sought-after clinical psychologist, energy-healing teacher, author and speaker, she’s discovered something surprising: life actually DOES come with an instruction manual! It’s inside us. Below, Eilat offers her insight on how to tackle your to-dos, no matter how intimidating that list may be.

Is your To-Do List like a wizard’s beard?

Mine is. Since I decided to self-publish my book, my To-Do List is long and hairy and no matter how much I cut off, within seconds it grows back to the length it was before.

I have however, discovered a magical method of managing my To-Dos in a way that’s actually fun! I’m going to share it with you here so your dreaded list can also become less dreadful. I don’t blame you if you don’t believe me, but keep reading and see how empowered you feel to try this by the end of the article.

Why is my to-do list so long?

I’ve just launched my first book, ‘If You Loved Yourself, What Would You Do Now?’ first locally in print, then as a paperback on Amazon and this past weekend as an eBook on Kindle.

It went really well – I ran a free promotion over 48-hours and more than 800 people from over 12 countries downloaded a copy. The Kindle launch cost me a total of $35 but HOURS of my time and labor. (The $35 was to have Ebooster post it onto 45+ sites that advertise free book promotions. You can do that yourself but it takes a lot of time so I chose to pay for that.)

[Read more…]

Authors with Platforms Sell Books.

It’s that simple.

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