To quote best-selling American author, web TV host, and personal development trainer, Marie Forleo:

“Insight without action is useless.”

Understanding the need and the benefits of developing a targeted and responsive email list is important, but taking the steps to actually implement what you’ve learned, is essential.

And this is where most people get tripped up.

Because between theory and application, there is often a chasm of indecision, fear and even plain old procrastination.

So to eliminate this gap, this post will hammer out the exact steps you need to take to set up your email list and start collecting email addresses on your website.

You’ll not only know how to create–and where to place–your web forms, but have a collection of tools that will help make the task much easier.

Oh, and I’ll also be giving one of these tools away for free… 🙂

So please don’t just read this post. Take action! This is your “no-fluff” cheat sheet for getting your email list set up TODAY.

Ready? Let’s go.

(If you’ve missed them, make sure you check out Part 1 and Part 2 of the Email List Building Series.)

Getting Started

There can be a lot of moving parts to creating your first email list, so it’s important to get a clear understanding of both the behind-the-scenes process, as well as the experience from your new subscriber’s perspective. [Read more…]

Ahh, the ‘List’.

As a writer, building your email subscriber list may not (yet) have become paramount in your quest for an engaged audience.

Setting up and tweaking your blog, learning the intricate language of Twitter and ensuring your brand is hallmarked for longevity has, thus far, consumed every moment of your free time, right?

But if you spend any time online, and particularly within the marketing community, you will hear this important proverb ad nauseam:

The money is in the list.

The reason?

Building an email subscriber list is one of the best ways to ensure the long term success of your business.

How Does This Apply to You?

Building an email list is arguably the most important element to building a following and getting your message heard. It is the most direct and cost effective way to communicate and engage with your fans and subscribers on a personal level. The bigger your list, the bigger your online marketing asset–and the more interested publishers are.

[Read more…]

The Writer’s Guide to Building an Email List

How Does This Apply to You?

Authors with Platforms Sell Books.